One Speaks - One Listens
Mastering the Language of Persuasion
What
to say, when to say it, and how it should be said is the
essence of any negotiation. In mastering the language of
persuasion, one must understand that based on the immutable
laws of communication, form is as important as content.
Most disagreements are really misunderstandings. Asking
the right questions, listening actively, detecting how others
process information and applying that knowledge to communicate
effectively is fundamental to mastering the art of persuasion.